Thu, 11 September 2014
Dmitry Kozlov, founder and CEO of Purpose Inspired Marketing, is Jason Hartman’s guest today on the Young Wealth Show. With topics for discussion ranging from colour perception and its influence on website conversion to creating opportunities for the technological youth of today, this episode will open the eyes of many listeners to website design elements they may never have considered.
03.00 – A lot of advanced web design deals with people’s perceptions associated with graphics, such as colour representation.
04.20 – The influence of Zappos CEO, Tony Hsieh, seems to know no bounds, even to the level of using his home for business dealings.
05.50 – Live chat or Active Engage options are fast becoming one of the most important tools, especially in e-commerce industries. Companies such as AppSumo are pioneering the trend.
08.35 – Your website’s use of pop-ups can be improved by first posing a yes/no question in a pop-up and then leading to the chance to enter a name and email address, rather than immediately asking for these personal details.
11.30 – For your calls to action to be successful, you have to find a balance between the nurturing side and the business side. That way if one isn’t working for the client, you have the other to fall back on to reassure them.
12.35 – In terms of visual website optimisation, split-testing gives you so much scope for making individual changes to your site and monitoring visitors’ response to it. Hello Bar is one example of an available split-testing tool. In some tests, green has come out as the least successful colours for conversion.
16.50 – When it comes to outsourcing, especially off-shore, you’re hiring process should be as rigorous as it is for any other aspect of your business.
21.50 – When judging how much to pay your employees, you can look at their standard rates and compare those with what other posts are offering. Then you can decide whether to increase or stay the same.
25.30 – Having some technology-based tools like Base Camp (for projects) and Time Doctor (for time tracking) had really make the difference as your project and your team grows
28.00 – Technological advances and their availability mean that the geniuses and business growers of today’s society are able to have these transformations at an earlier age.
30.00 – The costs of membership to with www.mavericknext.com are as necessary to provide the service they offer – focusing on the provision of high-level mentors and strategies for personal success.
Mon, 25 August 2014
Bernard Pollard is the current safety for the Tennessee Titans and a Super Bowl champion. He's the Founder of Style Pro 31. Pollard invented and patented a one-of-a-kind lifestyle-enhancing, safety-promoting personal care product—the Smart Tray®.
Pollard discusses how he got into entrepreneurship. He gives us an inside glimpse of how professional athletes view business and manage their money.
Style Pro 31 was founded in 2012 when Bernard Pollard, Jr., overheard a problem in need of a solution. That problem was a person’s need for more space and organization while getting ready in the bathroom. Bernard immediately began drawing up ideas and thinking of ways to create more space at the bathroom sink. A year later, after fine-tuning his concept, he found the solution.
The ingenious Style Pro 31 Smart Tray is a convenient, portable lightweight and affordable foldout tray that fits most pedestal and traditional sinks to provide up to 288 square inches of additional counter space at the sink. The exceptional Smart Tray is designed for use in homes, apartments, dorm rooms, hospitals, assisted living facilities, hotels cruise ships and other travel applications.
Bernard Pollard, Jr., is best known for playing in the National Football League, but his talents don’t stop there. Bernard is an innovative dreamer and analytical thinker who brings a unique perspective to anything he is involved with. He is passionate and driven. His faith is most important to him and he enjoys spending time with his wife and three kids.
Visit Style Pro 31 at www.stylepro31.com.
Direct download: YW_74_-_Athletes_and_Business_Ventures_with_Bernard_Pollard.mp3
Category:Young Wealth Show -- posted at: 8:30am EDT
Mon, 18 August 2014
It was 2002 but it seems like it was just yesterday. Ace Chapman was 22 and just the thought of what the next 40 years would look like terrified him. He had tried some business ideas here and there and nothing seemed to work. It seemed nearly impossible to get ahead. He had little savings, student loans, and credit card debt. He was so sick of being broke and not being able to afford to finer things in life or the freedom to follow his passion for travel and connecting with people.
A college dropout, Ace knew he would hit a glass ceiling in the corporate world. Yet he had neither the time or money to afford more education. Talking to my his workers nearing retirement, Ace saw his future as retiring on a little more than social security. It was obvious speaking to them that despite all the hype around retirement plan they weren’t working in reality.
It was a pathetic existence spending so much of his life doing something he didn’t enjoy.
Well, eventually he was fired and he had a choice. Either go back and find another job or shoot for something bigger…freedom. Ace didn’t realize then how drastically different his life was going to be depending on that decision but he was so happy he made the decision he did. Ace went for something bigger and honestly he had no idea what he was doing.
He made some sacrifices, began investing in real estate, and realized he had a knack for it. Pretty soon Ace was making more money than he was at his previous job. He went on to buy a franchise business and put up billboards all over the city saying, “We Buy Ugly Houses.” He grew that business to be his first million dollar business and sold it.
Ace then took some of the money and bought two retail stores, one in Chattanooga and another out of state. At one point each business was doing over $1 million dollars in revenue. Before he knew it, he had become a true entrepreneur.
But it was nothing like he envisioned.
Ace was working for himself but he was working even harder than he was at his previous employer – 80 plus hours a week! Dealing with more headaches each week and putting out fires constantly. The money was good, and life was much better than being an employee, but it was not the life he had envisioned.
He took a little time off, traveled and just collected monthly checks from financing the sell of my different businesses. Ace had the opportunity to do some consulting and build a relationship with a certified billionaire. It was then that he realized that the wealthiest people in America were not wealthy because of cash flow from their business but from growing a business and either selling it all to a a single buyer or portions via the stock market to shareholders.
The secret to me has always been about providing more value than you take. Compensation is just a bi-product of your value to society. Your income is really defined by your value to society. Its pretty simple. Learn more skills, both left brain technical like Google and also right brain, less technical stuff like leadership skills and being able to inspire people. To be able to look someone in the eye and tell them you can help them get where they want to go and know that you can is one of the most powerful things you can provide the world.
Tue, 12 August 2014
Terry Savage is a nationally known expert on personal finance, the markets, and the economy. Terry is a regular blogger at the Huffington Post. She is a frequent guest on television and radio shows, including CNN, CBS, and appeared many times on Oprah!
Terry is in demand as a speaker at business meetings across the country. Her lively presentation style entertains as well as informs, whether talking about global economics, investing techniques, or personal finances. In 2012, Terry was named a "Top5 Speaker" in Economics/Finance as a result of popular votes at the Speaking.com web site.
Terry’s most recent book is a new edition of The Savage Truth on Money, which was named one of the ten best money books of the year by Amazon.com in its first edition. Her other current best-selling book — The Savage Number: How Much Money Do You Really Need to Retire? — was published in Fall, 2009 and deals with issues in retirement planning and investing.
You can read Terry’s columns, as well as post questions and comments at her website www.terrysavage.com, follow her on Twitter @TerryTalksMoney and on Facebook - The Savage Truth.
Terry’s financial expertise comes from experience. She started her career as a stockbroker, and became a founding member — and the first woman trader — on the Chicago Board Options Exchange. Savage was also a member of the Chicago Mercantile Exchange where she traded interest rate contracts and currency futures. She is a registered investment advisor for both stocks and futures.
Terry Savage has won numerous awards, including the National Press Club award for Outstanding Consumer Journalism, and the Outstanding Personal Finance Columnist award given by the Medill School of Journalism at Northwestern University and two Emmys for her television work.
Savage takes an active role in America’s business community. She serves on the Board of Directors of the Chicago Mercantile Exchange Group, and previously served on the boards of McDonald’s Corporation for 14 years and Pennzoil-Quaker State Corporation for 5 years. She was a recipient of the Director’s Choice Award honoring selected women who serve on America’s top corporate boards.
She is a Phi Beta Kappa graduate of the University of Michigan, where she won a Woodrow Wilson Fellowship in American Studies.
Mon, 4 August 2014
Martin Yate is the New York Times bestselling author of the "Knock Em Dead" series. He's the author of the new book, "Knock 'em Dead Social Networking."
In his latest installment, Yate discusses how hiring managers and job seekers use social networking sites like LinkedIn, Google+, Facebook, and Twitter. He explains the importance of social networks in landing jobs and how social media creates stability in an uncertain world of work.
Yate them talks about the important highlights to have on any resume.
Martin Yate is an internationally best-selling author. He has held major posts as a director of training and personnel for several international companies. His best-selling title Great Answers to Tough Interview Questions (published by Kogan Page) is now in its 5th edition and has sold over 4 million copies.
Find out more about Martin Yate at www.knockemdead.com.
Wed, 30 July 2014
Dr. John Demartini is the founder of the Demartini Institute and author of, "How to Make One Hell Of A Profit and Still Get to Heaven." He joins the show to discuss the true nature of wealth and how people can better understand and appreciate the true nature of wealth.
Dr. Demartini developed the audio program "Business Mastery." He shares important tools that are needed to dissolve unconscious blocks to business success.
Finally, Dr. Demartini talks about some strategies to make and save money.
Dr. John Demartini is a human behavioural specialist, educator, author and founder of the Demartini Institute, a private research and education institute with a focus on empowering individuals and organizations and transforming micro and macro social dynamics. Dr. Demartini is dedicated to expanding human awareness and potential in all markets and social sectors and travels over 360 days a year to over 56 countries to share his research and findings across the globe.
He has written over 40 books and appeared in numerous national and international radio, television and print interviews as well as appeared in movie documentaries such as The Secret and The Opus. Dr. Demartini has shared the stage with noted speakers such as Steven Covey, Donald Trump and Deepak Chopra.
Dr. Demartini has been a featured guest on CNN's Larry King Live, CBS’s The Early Show, PBS’s This is America with Dennis Wholey, CNBC’s Alive and Wellness, Good Morning Australia, Carte Blanche, 3 Talk, and Voice of America among many others.
Dr. Demartini is the originator of The Demartini Method®, a revolutionary new tool in human transformation and empowerment that is being used by many psychologists, professional and personal coaches, social workers and health professionals across the world.
Find out more about Dr. John Demartini at www.drdemartini.com.
Wed, 23 July 2014
Pete Seat is the former spokesman for President George W. Bush, U.S. Senator Dan Coats and The Indiana Republican Party. He's now the Senior Project Manager at Hathaway Strategies and Founding Publisher of TheFrontRowSeat.com. He's the author of the new book, "The War on Millennials: Airing Grievances & Offering Solutions Through the Eyes of America's Next Generation of Leaders."
In the past two elections, the millennials voted for Obama. Seat discusses who they will vote for next, given how much Obama has burdened them moving forward.
In his book, "The War on Millennials: Airing Grievances & Offering Solutions Through the Eyes of America's Next Generation of Leaders," Seat wrote his book, "The War on Millennials: Airing Grievances & Offering Solutions Through the Eyes of America's Next Generation of Leaders," from the vantage point of "a spokesperson for American youth.” Seat discusses the disconnect between Washington and the Millennial generation and why the GOP can't attract younger voters.
A former spokesman for President George W. Bush, U.S. Sen. Dan Coats and the Indiana Republican Party, Seat works at Indianapolis-based public affairs consulting firm Hathaway Strategies. He has appeared on numerous Fox News and MSNBC programs including “Happening Now,” “The Daily Rundown with Chuck Todd,” and “Hardball with Chris Matthews”. He also has published columns in outlets including Politico, MSNBC.com and The Indianapolis Star, and is the author of the forthcoming book “The War on Millennials.” From June 2005 to January 2009, Seat served on President George W. Bush’s White House staff, including as deputy assistant press secretary. He traveled to 23 countries with the president, logged thousands of miles aboard Air Force One, and was one of only a handful of staff in the Oval Office during the first gathering in 25 years of all living presidents at the White House. A native of Schererville, Seat is a graduate of the University of Arizona with a bachelor’s degree in theater arts and was an alternate delegate to the 2004 Republican National Convention from Arizona, and again in 2012 representing Indiana.
Visit The Front Row Seat at www.TheFrontRowSeat.com.
Find out more about Hathaway Strategies at www.hathawaystrategies.com.
Mon, 14 April 2014
Scott Gerber is the Founder of the Young Entrepreneur Council. He joins the podcast to share his thoughts on crowdfunding young entrepreneurs and start-ups changing the healthcare industry. He then finishes the discussion by sharing some advice for relationship building.
Scott Gerber is a self taught serial entrepreneur, sought-after public speaker, internationally syndicated business columnist, television commentator, and author of the book ”Never Get a “Real” Job”. He is the producer and host of “Founders Forum with Scott Gerber” on Inc.com.
He’s been widely recognized as the world’s most-syndicated columnist on the subject of entrepreneurship. His columns appear regularly on TIME, Inc., MSN, CNBC, CNN, Mashable, The Next Web, and The Huffington Post. Scott is also a regular contributor on MSNBC, Fox Business and CNN.
Scott is the founder of the Young Entrepreneur Council, an invite-only organization comprised of many of America’s most successful young entrepreneurs. He has been a featured speaker at the White House and has rung the NASDAQ Stock Market Closing Bell. In 2011, he was named one of Mashable’s “4 Young Social Good Entrepreneurs to Watch. In 2012, he was named a “generation Y employment champion” by Fortune Magazine. In 2013, Fast Company named him a “superconnector” and the “Pandora of Gen Y networking”.
He has been featured in the New York Times, the Wall Street Journal, the Washington Post, TIME, CNN, Reuters, Mashable, CBS Evening News, ABC World News Tonight, MSNBC, US News & World Report, Fox News, Inc. and Entrepreneur.
Find out more about Scott Gerber at www.scottdgerber.com.
Visit the Young Entrepreneur Council at www.yec.co.
Direct download: YW_68_-_Why_Relationships_Matter_with_Scott_Gerber.mp3
Category:Young Wealth Show -- posted at: 5:58pm EDT
Wed, 2 April 2014
Anne Filipic is the President of Enroll America. Filipic has been tasked with taking one of the most politicized and divisive pieces of legislation in recent American history and turning it into a kitchen table, family-friendly consumer issue. She joins the podcast to discuss the marketing tactics she is utilizing to sell Obamacare.
Filipic tells us the truth on how things are really going with Obamacare and whether they are hitting their metrics. She also explains why she set a deadline of March 31st for enrollment.
Anne Filipic serves as President of Enroll America, a non-profit organization dedicated to maximizing the number of Americans who enroll in health coverage made available through the Affordable Care Act. Most recently, Ms. Filipic was the Deputy Director of the White House Office of Public Engagement. Previously, she served as Deputy Director of Intergovernmental Affairs for Health and Human Services Secretary Kathleen Sebelius. Her background includes key positions in a variety of electoral and issue campaigns, including the 2008 Obama for America campaign, where she served as Field Director during the Iowa caucuses and Colorado General Election Director. As an early leader in the Obama for America campaign, Ms. Filipic played a key role in developing and implementing the campaign’s successful organizing model, which has fundamentally altered the nature of grassroots engagement.
Since joining Enroll America in January 2013, Ms. Filipic has appeared in dozens of media outlets including The New York Times, Washington Post, Los Angeles Times, Bloomberg News, MSNBC’s “All In with Chris Hayes,” CNN’s “CrossFire,” and “The Daily Show with Jon Stewart.” Representing the nation’s leading health coverage enrollment organization with a staff of over 260, a coalition of over 2000 partner organizations, and a network of over 15,000 volunteers, Ms. Filipic has become a leading voice on the consumer experience and best practices around ACA enrollment and engagement.
Visit Enroll America at www.enrollamerica.org.
Fri, 14 March 2014
At 38, Jennifer Kushell, has lead a movement inspiring young people to do more with their lives for two decades. As Co-Founder and President of Young & Successful Media, she has been a relentless advocate for the younger generations, impacting the lives and futures of millions around the world. In 2006, she led her company in launching YSN.com – Your Success Network – an online universe for emerging adults to explore their passions, connect with ambitious others and find opportunities across the globe. The site has since attracted young entrepreneurs, leaders and fast rising executives from 200+ countries.
Author of the NY Times Best Seller Secrets of the Young & Successful (Simon & Schuster), The Young Entrepreneur's Edge (Random House) and Solo Para Emprendedores (Grupo Norma), she has been called a “guru” of her generation’s entrepreneurial movement by US News & World Report and “The Career Doctor” by Cosmopolitan.
Kushell has appeared in front hundreds of millions throughout the world via major media such as CNN, CNBC, BBC, NPR, PBS, The Wall Street Journal, USA Today, BusinessWeek, Entrepreneur, Cosmopolitan, and Seventeen and has sourced over 400 journalists on trends that affect young people, while providing emotionally charged content to inspire emerging adults to lead extraordinary lives.
As a popular speaker, she has addressed and delivered keynotes to a wide range of corporations, trade associations, universities and organizations, including: Starwood Hotels, American Express/OPEN, Entrepreneur Magazine’s Business Growth Conferences, The National Association of Women Business Owners, Junior Chamber International’s World Congress in Japan, Students in Free Enterprise, AIESEC, Future Business Leaders of America, The National Youth Leadership Congress, Insead University in France, Harvard’s International Business Conference, The Harvard Club in Belgium, University of Lima in Peru, ESEN (Escuela Superior de Economìa y Negocios) in El Salvador, The White House Conference on Small Business, and the National Science Center in Australia.
As a corporate consultant and thought leader, Kushell has worked with a wide range of educators, NGOs government agencies, and global corporations. Highlights include projects with Subway AOL, Visa, Bank of America, BusinessWeek, Inc, Ernst & Young, MTV, Staples, Exxon/Mobil Oil, The Australian Government, Job Corps, and Boston Public Schools. Her focus: The Next Generation Workforce and Youth Empowerment, Employment and Entrepreneurship. Kushell has helped sculpt numerous programs, promotions, and initiatives targeting students, young professionals and business owners, while increasing the amount of information, resources, and support available both nationally and internationally. These collaborations grant organizations unparalleled access to young people around the globe, an intimate understanding of what motivates them, and paves the way for innovative solutions to make campaigns more influential, emotionally charged and compelling.
Having started her first small business at the age of 13, by 19, Kushell was on a mission. Frustrated with the lack of support and guidance available for younger people pursuing their first ventures, in 1993 she founded The Young Entrepreneurs Network, one of the first online communities connecting over 10,000 entrepreneurs in 70 countries. From there, her team conducted the first psychographic research study on young entrepreneurs (featured by the Wall Street Journal) and wrote the first advanced entrepreneurship curriculum for high school students.
A founding member of the National Mentoring Partnership, Kushell worked with the founders and top executives of leading youth service organizations (such as Big Brothers, YMCA, Girl Scouts of America, etc.) to further the reach of mentoring programs throughout the country, establish guidelines for best practices, and increase government funding via new legislation. She has also served on the advisory boards of Students in Free Enterprise (SIFE), The Network for Teaching Entrepreneurship (NFTE), The National Mentoring Policy Counsel, and Harvard Women in Business. Kushell has been honored with national awards from the National Federation of Independent Business, The US Association of Small Business and Entrepreneurship, and The Kauffman Foundation.
Find out more about Jen Kushell at http://jenniferkushell.com/